Facebook pages are visible to everyone on the internet by default and are for marketing programs, businesses, organizations, etc. Any Facebook user can “like” a page and they will then receive updates of posts from the page on their News Feed.
While pages do require a lot more time and energy than groups on Facebook, they are a great way to promote your program! You can create events through your page, as well as post marketing materials on the page that will be shared with anyone who “likes” your page!
Hint: use the same username for your Facebook Page as you have on other social media platforms!
Watch the video below to see how to create a Facebook page: