The following is a suggested marketing timeline for all Pre-Spring GIE programs. FDs are encouraged to do as much marketing as they are comfortable with, keeping in mind that the more effort put into marketing, including multiple marketing strategies, the more likely a program will be to meet its minimum target enrollment. The Study Abroad Office highly recommends that at a bare minimum, FDs follow the in-person marketing strategies (yellow) shown below.
It should be noted that this timeline starts approximately 12 months before the actual departure of the program. Additionally, due to the unique timeline of Pre-Spring GIE programs, the Spring Semester (January-May) is when the majority of the marketing efforts will need to take place. Therefore, it is suggested that faculty propose their programs as early as possible, to account for the necessary, early marketing.