Tips For Creating an FD Marketing Video

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Video Content

The purposes of your video could change the information and style of your video. Before creating your video, make sure that you understand the purpose of your video and how it will be used.

Will it be used for marketing or informational purposes?
Who is your audience?
What parts of your program do you want to highlight?
How can your video highlight the region of you program?
How will you highlight WHY students should go on your program?
Will it be used in your online brochure?

For marketing purposes, videos should include the following:

videos-should-include

 

Creating videos can be time consuming and require special skills.
Consider asking tech-savvy past participants to help create a promotional video!

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